"Companion to World Cup 2014" - lasted from May 30th to July 31st, 2014 - was co-organized by VnExpress eNewspaper and Clear Men brand, Unilever Vietnam.
3 contests: "Football Trivias", "World Cup Predict" (match scores, the Champion and the Golden Boot) and "Passionate Football Moments".
Total pageviews: 100.427.475. Total visits: 46.678.582. Total visitors: 10.572.506. Reach: 13.002.653
A total of 1,306 PR articles were published with 98,086,459 pageviews.
Banners located at Large Logo, Leader Board, Special Right, Background, etc. with 479,144,578 displays, 326,834 clicks.
Social media spread via VnExpress Fanpage in cover photos, shared posts.
Photo: "Football Trivias" contest was shared on VnExpress Fanpage
"Passionate Football Moments" winner's photo
"Passionate Football Moments" runner-up's photo